Established brands are under threat from a group of innovative, fast-moving, and digitally-native challenger brands.
These businesses are forcing their larger competition to react, by excelling in convenience, using shopper feedback and data to improve their products, and building a community among their customers.
Often starting out selling purely through their own e-commerce sites, these challenger brands have developed a clear picture of their customer, and are now expanding their reach to selected physical shops and online marketplaces, where they know their target customer shops.
Fast Growth Brands brings you up-to-date news from the brands leading this revolution, and discussion with the minds behind some of the world’s most innovative challenger brands, — with a focus on:
– Marketing and brand building
– Platforms and technology
– Logistics and infrastructure
– Fundraising and M&A
– Sector-specific data and analysis
Our Fast Growth Brands tracks the fastest growing and most influential challenger brands globally. Our Index is growing all the time and we are currently tracking over 800 challenger brands across 20 sectors.
We are always looking to hear from:
– Challenger brands;
– Digital native brands;
– Agencies and consultancies working with these brands;
– Tech solutions working with these brands;
– PRs with challenger clients.
If you have a global news story, please send your release to firstname.lastname@example.org.
We respect embargoes — please clearly mark them. We generally operate on a London and Singapore timeline.
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